Iron Oak Social Opening in Winter Haven With Golf Simulators, Bar

WINTER HAVEN, FL — Iron Oak Social, an indoor golf and social concept from owner David Braswell, is targeting a February or March opening at 355 5Th Street, Winter Haven, FL 33880, Braswell told Business Debut in an interview.

What to Expect

Iron Oak Social is planned as a country club style indoor golf lounge with a food menu and full bar. The space will open with four simulator bays and an outdoor patio. Braswell said he expects to add two additional bays on the patio after opening, designed to give players more of an outdoor feel while still in an enclosed environment.

Braswell plans multiple league formats. He said Iron Oak Social will host women’s leagues, men’s leagues, couples leagues and senior leagues. The Trackman simulators will also offer game formats for younger players and families.

Menu and Vision

The menu will focus on appetizers and what Braswell described as clean eating. He said any hot items will use air frying.

Braswell said he and his wife had long discussed an appetizer driven restaurant concept, and Iron Oak Social gives them a way to bring that approach into a golf and social environment. The bar will offer full liquor along with space for groups to make an event out of league play or casual rounds.

Braswell is building a membership driven model with standard and founding memberships, he told Business Debut. He said he is considering shifting to a private model once membership reaches about 300 to 350 members, with limited access for nonmembers for food and drinks as bay availability allows.

Corporate Sponsors

Iron Oak Social is also rolling out corporate sponsorship opportunities for local businesses. Sponsors' business names will be displayed above the golf simulation bays to help raise brand awareness.

With four bays, Iron Oak Social is offering four exclusive corporate sponsorships. Interested businesses can reach out via social media or send an email to admin@ironoaksocial.com.

Ownership Background

Braswell owns Golden Petal Designs, a combined jewelry store and flower shop.

He said the idea for Iron Oak Social started about two years ago in a conversation with his son, who plays golf and suggested simulator bays as a business. Braswell began researching the simulator market and locations in Winter Haven. “Here we are now two years later,” Braswell told Business Debut.

Opening Timeline

Braswell expects the general buildout to wrap up by January. Trackman installation is targeting early February. From there, he expects to open in March if everything continues normally.

Hours

Braswell plans to open daily from 9 a.m. — 10 p.m. at launch, he told Business Debut. On Fridays and Saturdays, closing time will extend to midnight, with the last booking at 11 p.m.

Exact days of operation and any adjustments to hours will be announced closer to opening.

Follow for More

Keep up with the concept on their website, Facebook, and Instagram.